

Hello, I’m Pete. I work with brands, governments, organizations & non-profits, creative shops, and designers on all things creative and strategic; from creating a brand voice for a new product or service, through developing creative for all stages of a brand's development, growth and success.
The projects I’m hired for typically span the course of one to four months. I work with my clients to refine and define their scope so it’s in line with their objectives and budgets. My fee includes everything they asked for, and nothing they don’t need, and can range from $5,000 to $50,000+.
Over the course of a long and storied career, I've developed and enhanced verbal identities for brands in the CPG, tech, D2C and D2B sectors. I’ve helped brands express who they are, and why people should care about them, writing campaigns for young, at-risk IV drug users, tobacco packaging warnings for cigarette smokers, and videos for high school kids to help them learn about HIV/AIDS. I've written a website for an NGO in NYC, premiered a client’s film about dogs at Tribeca, and recently gave an aviation security consultancy a new voice, verbal identity and a completely new website. I’ve been to the Hibernia oil fields and wrote a film to help market an offshore rig, written for a public utility and I’ve written on behalf of environmental organizations. I’ve written 400 page websites, and snappy single word headlines, and songs that puppets sang and children remembered 20 years later. There’s no project that intimidates me, and few problems that perplex me.
Tap on the screens below for some examples of my work. If you don’t see what you’re looking for let me know, I probably have it in the back.
604.338.4490 /pete@petepallett.com